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The Art of Commercial: Musical Montage

October 11, 2010

There have been quite a few excellent commercials out lately, and my personal favorites are generally ones that feature music with very little script. I’m a huge fan of a good musical montage in movies, like for a training sequence or something like that, but commercials are great for that as well.

Here are a few examples of some of my recent favorites

L.L. Bean winter gear commercial:


Subaru has had a string of fantastic commercials, of which here are two:



These new Windows Phone 7 commercials are great, showing all the stupid places people are using their phones:

Fable3 is the latest in a series of really great role-playing games for the Xbox, and when I recently caught this commercial for the first time, it gave me cold chills.


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